Manager, SEO Data

Brainlabs is the independent, founder-led agency building the future of media. We have over 1000 Brainlabbers based across the global, all united through the 12 principles laid out in our Culture Code. We're full-service, with people and AI agents working side by side, all aligned to one thing: maximizing our clients' revenue through a genuinely scientific approach to media. If you want to help play your part in achieving this for the world's biggest brands in an environment that will support and challenge you in equal measure, this is where you do it.

Classification: Full time

Team: SEO Practice

Reporting to: Associate Director, SEO

Location: Argentina

What's the role

As Manager, SEO Data, you'll sit at the intersection of SEO strategy and data infrastructure. You'll build the dashboards, governance frameworks, and data flows that turn organic performance into clear business decisions. You'll work with client stakeholders, internal SEO teams, and our technology practice to define what gets measured, how it gets measured, and what it means. You'll also apply our test-and-learn approach to data strategy, spotting opportunities to automate and scale reporting across the practice.

What would you do

• Build and maintain KPI dashboards in Looker Studio and seoClarity across enterprise, point-of-contact, and impact tracking levels
• Define data governance practices across client accounts, including non-brand definitions, data hygiene rules, and reporting methodology
• Develop a New AI Search KPI framework that captures brand demand signals, zero-search-volume terms, and competitive AI tracking
• Manage client-side stakeholder relationships with line-of-business managers, translating business goals into measurable data requirements
• Lead training sessions for internal SEO teams on analytics platforms including Adobe Analytics, GA4, Google Search Console, and Looker Studio
• Build forecasting models that connect SEO deliverables to estimated business impact
• Identify and evaluate new tools and platforms that address AI Search changes and create reporting efficiencies
• Support the development of ML and AI solutions on GCP to enable advanced data query capabilities for the practice

Who you are

• Strong SEO knowledge, with hands-on experience across tools like seoClarity, Screaming Frog, Ahrefs, and Google Search Console
• Confident working with analytics and visualization platforms: GA4, Adobe Analytics, Looker Studio, and GCP
• Able to build reporting infrastructure from scratch, connecting APIs and managing data flows from source to visualization
• Experience with data governance: standardizing definitions, documenting processes, and maintaining consistency across multiple client accounts
• Able to turn complex data into clear, actionable narratives for both technical and executive audiences
• Organized, proactive, and comfortable managing priorities across multiple client accounts
• Strong communicator who can lead training sessions and stakeholder syncs with confidence
• Fluent in English (as you’d be supporting US-based clients!)

How you succeed

• You will live our culture code every day!
• KPI dashboards live, maintained, and adopted by client stakeholders within 90 days
• Data governance documentation complete and consistently applied across all assigned accounts
• Internal targets on technology adoption and process optimization met
• Client satisfaction targets met, internal and external
• Training sessions delivered with a feedback score of 8/10 or above
• Active involvement in mentoring less experienced SEO colleagues

Some benefits for you: ✨

• This is a full time job (en relación de dependencia).
• Hybrid salary scheme (50% paid in USD).
• 20 working days vacation plus all Argentina public holidays.
• Private healthcare (OSDE 360).
• Adaptive/hybrid working, with 3 days in our amazing Palermo Office (right opposite the Hippodrome!)
• Free breakfast and lunch in the office.
• Quarterly training sessions on wider business skills (pitching, strategy, client servicing)
• Mobility programmes - work from another country for up to 30 days!

What happens next?

We know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.

A note on our offices: We pride ourselves in being a company with an office-centric culture and, for the majority of roles we expect people to be in commuting distance of the office and come in for around 3 days per week. 

Brainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities. We are proud to be an equal opportunity workplace: we are committed to equal opportunity for all applicants and employees regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion, or belief, and marriage and civil partnerships. If you have a disability or special need that requires accommodation during the application process, please let us know!

Please note that we will never ask you to transfer cash or make any other payment to us in order to apply for a role or to work for Brainlabs. Any such asks are fraudulent and should be reported to the appropriate authorities in your area.